Pride LEGO Set Illustrates 'Everyone Is Awesome!'

By: Jeremy Glass  | 
LEGO's "Everyone Is Awesome!" set is celebrates diversity and inclusion in honor of Pride Month. LEGO Group

Kids (and let's be real, adults) who love LEGOs can build just about anything out of the plastic blocks — T. rex dinosaurs from Jurassic World; the Millennium Falcon from Star Wars; even the International Space Station is immortalized in LEGOs for those interested in space.

And the characters, well they run the gamut, too, from real-life heroes like doctors and scientists to firefighters and nurses, to fictional superheroes like Batman and Spider-Man.


This sort of diversity is one of the things that make LEGOs so great. They're not just ideal at teaching kids about physics and structural engineering, they're also a tool for teaching them about inclusivity.

And that's what makes this set from LEGO so, well, awesome (no pun intended). We're talking about LEGO's Everyone Is Awesome set. The set is inspired by the rainbow flag — the symbol of lesbian, gay, bisexual, transgender, queer, intersex and asexual (LGBTQIA+) pride and social movements.

The set includes 346 pieces, including 11 original colorful minifigures, each with its own dashing hairstyle and color, and aims to be a sign of a more accepting, more inclusive society.

"Everyone is unique, and with a little more love, acceptance and understanding in the world, we can all feel more free to be our true AWESOME selves!" Matthew Ashton, vice president of design said in a press release. Ashton is the designer behind the new set. "This model shows that we care, and that we truly believe 'Everyone is awesome'!"

The set features 346 pieces, including 11 colorful minifigures, each with its own dashing hairstyle and color.
LEGO Group