Advanced Strategy: Bluffing
Bluffing is when you bet with an inferior hand hoping to cause your opponents to fold. There are very few good opportunities in low-limit Hold'em to bluff. Players at that level will call with almost anything because they are afraid to be bluffed out of a hand, and they populate low-limit Hold'em. As you advance to higher limits, including no-limit Hold'em, bluffing becomes an important weapon in a good player's arsenal.What is most important for a beginning player to know about bluffing is that it is practically impossible to bluff more than two opponents out of a hand. There are, however, two bluffing situations that can improve your game: the semibluff and bluffing when a scare card hits.
A semibluff is betting into a pot when you don't know if you have the best hand but have a chance to improve to the best hand. For example: Your hole cards are
![]() ©2006 Publications International, Ltd. Semibluffing with a pair of tens and several draws can be a valuable strategy. |
- Everyone may fold, and you win the hand.
- All but one or two opponents may fold, eliminating some drawing hands.
- An opponent may reraise your bet.
- All of your opponents may call.
It is almost always correct in limit Hold'em to call this reraise. The reason that flat calling is not a good outcome is you gain no further information. It does have a silver lining, for it builds the pot for the times that you do hit your hand on the turn.
Remember the discussion about maximizing your winnings; that is, call with the best hand (especially with a monster) in this situation in order to maximize the pot and save the raising until the turn when the bet size doubles. Making plays like these and realizing that your opponents, at least the good ones, are capable of making these plays will separate you from the average poker player. Many times it is correct to bet into a pot to gain information in this way. As you advance in skill level, you may even raise an opponent who bets into you on the flop as a semibluff to find out how good his/her hand is and possibly set up a bluff on the turn or river by showing strength. This play is not for beginners because it can cost you a large amount of money. So don't use it regularly until you have many hours of experience.
Bluffing when a scare card hits is another advanced play that many professionals use, especially in no-limit Hold'em. There is one rule that should always be followed when using this play: Never try it with more than one opponent in the hand. The chance of success is so small against two or more opponents that it will cost you money in the long run. Here's an example: Your hole cards are
![]() ©2006 Publications International, Ltd. The 6 is the scare card because it opens up the possibility for a flush. |
It is important to remember how the hand was played out because if everyone checked on the flop, a player holding two clubs got a free look at the turn. This is an example of why betting into the flop as a semibluff is often correct. In this hand, if you had bet into the flop, any opponent holding two clubs with no other draws should have folded. Of course, in some low-limit Hold'em games, your opponents won't fold when they are supposed to. This is why you should never try this tactic against more than one opponent. When you do use it, you should be certain that your opponent is capable of folding if a scare card hits. Some players will never fold in this situation, and if you can identify them, you will save money by not trying to bluff them.
When bluffing, it is important to know who you're bluffing against. The different types of players are covered in the next section.
For more information about Texas Hold 'Em Poker and other variations, try the following links:
- To see all of our articles on poker rules and advice, go to our main article on How To Play Poker.
- Some Poker Basics are essential before you sit down at the card table.
- For a more complicated version of hold 'em, learn How to Play Omaha Poker.
- Get to know the previous "most popular game in poker", in How to Play 7-Card Stud Poker.



