Hollywood Celebrities Who Have Made Ads in Japan, 5-12
Even princesses need a little extra money like the kind celebs can earn in ads in Japan. Find Anne Hathaway and the rest of our list below.5. Anne Hathaway
The Princess Diaries, a tale of an ugly duckling turned royal beauty, made its way into Japanese movie theaters in 2002. Shortly afterward, the film's star, Anne Hathaway, made her way into Japanese living rooms via commercials for the Lux line of hair and beauty products. Hathaway joins a lofty list of Lux lovelies, which includes Catherine Zeta-Jones, Penelope Cruz, and Charlize Theron. Hathaway's spots trade on her princess rep, with the actress dressed in ethereal white and appearing to float through life as weightless as her styling mousse.
6. Jodie Foster
Jodie Foster appears to choose her movie roles carefully, opting for edgy roles that prick audience sensibilities: The Silence of the Lambs, The Accused, and Panic Room, to name a few. Her commercial résumé is a little less selective. From the mid-1990s to 2000, Foster pitched Keri beauty products, Pasona temp agency, Mt. Rainier iced coffee, and Honda, all the while smiling like she hadn't a care in the world. Clarice Starling, we hardly recognize ye.
7. Bruce Willis
After Moonlighting, but before the Demi Moore split, Bruce Willis spent a lot of time in the Far East. In the early 1990s, the man who gave us four Die Hard films and lots of movies with numbers in their titles (The Fifth Element, The Sixth Sense, The Whole Nine Yards) pitched Maki jewelry stores, Georgia coffee drinks, Eneos gas stations, Subaru, and Post drinking water in a can.
8. Madonna
Madonna is no stranger to endorsements, having appeared in Gap, H&M, and Versace ads in the United States. In Japan, the material girl could be seen plugging Shochu rice beverages in ads that ran in 1995 and 1996. The spots show Madge slaying both a giant dragon and an evil wizard before enjoying a glass of the drink and announcing, "I'm pure." Okay . . . if you say so!
9. Britney Spears
There are many sides to Britney Spears -- pop star, mom, Paris Hilton's BFF, and oddly enough, the face of Go-Go Tea. Brit appeared in ads for the iced tea beverage dressed as a 1960s go-go girl, complete with white patent leather boots and some killer dance moves. The ads ran until early 2003, when the singer was "not a girl, not yet a woman."
10. Sharon Stone
Many Americans weren't introduced to Sharon Stone until 1992's Basic Instinct. But Japanese audiences got a glimpse of the soon-to-be A-list actor in the late 1980s when she appeared in ads for Vernal cosmetics. Dressed in a gray business suit, a brunette Stone looked sharp but offered not a hint of the upcoming sultry, villainous role that would forever seal her place in cinematic history.
11. Ashley Judd
Ashley Judd is thrilled to be driving a Honda Primo, and she can barely contain her enthusiasm in the 2000 commercial that has her coining the phrase "Hondaful life." The actor, famous for roles in De-Lovely and Kiss the Girls and infamous for her family squabbles with sister, Wynonna, and mom, Naomi, sports a bouncy, blonde 'do and catches the eye of everyone in these bubbly spots.
12. Richard Gere
It's not cheap to be a Buddhist humanitarian, and Richard Gere is a famously generous one. Perhaps that's why he appears in ads for such entities as Mt. Rainier coffee drinks, Tokyo Towers real estate development, and Dandy House clothing. The actor has appeared in Dandy House commercials as recently as December 2006.
CONTRIBUTING WRITERS:
Helen Davies, Marjorie Dorfman, Mary Fons, Deborah Hawkins, Martin Hintz, Linnea Lundgren, David Priess, Julia Clark Robinson, Paul Seaburn, Heidi Stevens, and Steve Theunissen
